Two-minute film draws support as ‘amazing’ while others accused company of creating a false impression of Japan
A video made by Nike Japan that explores bullying and racism using three schoolgirl footballers has sparked praise and outrage online, including calls to boycott the company’s products.
The two-minute film, which was released on Monday, had racked up 14.2m views on Twitter by Wednesday afternoon and more than 63,000 likes. More than 16,000 people had commented. The YouTube version had been viewed almost 10m times.
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