Outrageously expensive T-shirts, bracelets and tote bags do nothing for the French president’s image at a time of crisis
Always wanted to drink your tea in an Emmanuel Macron mug? Rejoice: on Friday, the Elysée presidential palace launched its online gift shop. The collection of official souvenirs includes Macron-themed mugs for €24.90 (£22) and T-shirts (€55). About 12% of the sales will be put toward the renovation of the 300-year-old building. The “Présidence Française” trademark was created by Nicolas Sarkozy in 2010, but until now the Elysée’s souvenir collection was basically stamps and keyrings. One MP called it a “Macron fanclub”: most of the products appear to be related to him. Britain has the royals to sell souvenirs – and now, it would seem, France has the Macrons.
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