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Monday, 6 August 2018

Gender play gap: behind the fun facade of a feminist pop-up museum

That Lady Thing, an installation in San Francisco, gives issues of sexism an unlikely coat of color in a lighthearted way of communicating a serious message

Earlier this summer, Jamie Shaw entered the pop-up exhibition 29Rooms in San Francisco and was taken aback.

“It was hard for me because each room is designed by a celebrity or a brand, so there’s no inter-arching narrative,” said Shaw, a creative director at the agency Eleven. “Storytelling is not at a continuum, it was almost like a shopping mall version of itself, layer upon layers of social phenomenon.”

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from The Guardian https://ift.tt/2Kx7Nk6

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